Success through analysing your visitors.
Count visitors and passers-by. Understand their behaviour and demographics. Optimise performance.
The Retail Factory has been a European expert in footfall intelligence for more than 10 years. We help organisations make data-driven decisions by counting visitors and analysing their behaviour. Thanks to high-quality European technologies and hardware with innovative AI algorithms, combined with an accurate, personalised data portal, we collect and analyse 24/7 microdata on visitor flows and location performance, with up to 99% accuracy.
From the number of passers-by and visitors to behaviours and demographic data: we turn raw data into concrete insights, advice and guidance. This way, you optimise your location's performance and increase the impact of every decision.
Curious about what we can do for you? Contact us or discover what we can do for your market segment. From smart offices and shopping centres to stores, cities and municipalities.
Some of our partnerships.
Visitor behaviour & location performance, our passion.
We have our in-house developed hardware and software solutions, which process visitor data directly and anonymously.
Using advanced technologies, including WiFi scanners and optical 3D, dome and ANPR sensors, we collect accurate data: from counting customers and visitors to in-depth analyses of their behaviour. In addition, our systems are enriched with innovative AI algorithms and offer full API integration for seamless connections with other systems.
This way, we always stay up to date and can offer you the most current insights.
The latest technologies
Careful data collection
Systems that help you optimise
Discover with us your smart retail solutions.
Interested in which sectors we are active in? Click through.
Retail.
Make data-driven decisions based on your visitor data in retail.
Shopping centres.
Find out how to get the most out of your retail park or shopping centre.
Cities and municipalities.
Find out how people move through your city!
Diverse.
Discover how to optimise your offices, hospitality business, events, museums and more.
Ervaringen die spreken.
Discover how we make a difference in the retail world, through the eyes of our partners.
Heleen Van Bellingen
Innovation Expert
City of Halle
Kirsten de Ruiter
Retail Manager
Pink Gellac
Hans Van Laer
Head of Marketing & Research
Ceusters
Curious about their full story and how The Retail Factory supports partners with footfall intelligence, visitor data and strategic insights?
Click on the logos of City of Halle and Pink Gellac to view their testimonial,
or visit the TRF news page for additional videos, client cases, blogs and current figures on visitor behaviour and location performance.
SUCCESS THROUGH VISITORS ANALYTICS.
Get to know your visitors and discover how smart data analysis and footfall intelligence enable better decisions for stores, shopping centres, cities and other locations.
